Stock Valuation / GOOG
Is Alphabet Inc. (GOOG) Overvalued? Fair Value & 5-Year Target
Alphabet Inc. trades at $349.52 (P/E 17.55). Our reference model estimates a fair value of $454.84 at its recent average P/E of 22.84.
| Current price | $349.52 |
|---|---|
| Current EPS | $19.91 |
| Current P/E | 17.55 |
| Average P/E | 22.84 |
| Fair value (at avg P/E) | $454.84 |
| Upside to fair value | +30.1% |
| Illustrative 5-yr target (25× P/E, 15% growth) | $1,001.15 |
What drives GOOG's valuation
Changing either assumption moves the target: a higher P/E multiple or faster EPS growth raises fair value, a lower multiple or slower growth lowers it. The interactive dashboard lets you edit both and re-run the model instantly.
About Alphabet Inc.
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in Google Play and YouTube; and devices, as well as the provision of YouTube consumer subscription services, such as YouTube TV, YouTube Music and Premium, NFL Sunday Ticket, and Google One. The Google Cloud
Frequently asked questions
What is GOOG's fair value?
At its recent average P/E of 22.84, Alphabet Inc. (GOOG) has a reference fair value of about $454.84, which is +30.1% versus the current price of $349.52.
Is Alphabet Inc. (GOOG) overvalued or undervalued?
Based on the average-P/E reference model, Alphabet Inc. looks undervalued relative to fair value by roughly +30.1%. This is a model output, not investment advice — change the P/E and growth assumptions in the dashboard for your own view.
What is a 5-year price target for GOOG?
Under an illustrative model of 25× P/E and 15% annual EPS growth, the implied 5-year target is $1,001.15. Adjust both inputs on the interactive page to match your assumptions.
Open the interactive GOOG valuation dashboard →
Figures are for informational purposes only and are not investment advice. Data as of 2026-10-14.